working in pr/marketing you get bombarded with a billion things you just HAVE to read/see/hear everyday. granted i do the same on behalf of the fashion brand i work for, but my e-mails are totally less annoying…probably not.
while the majority of what i receive can be categorized as varying degrees of rubbish, every once in a while something actually interesting floats by and grabs my a.d.d-laden attention span.
cast away any and all preconceived notions of what you think a college magazine might look like. OOO is not your average student-run publication, then again, yale is not your average university.
executed with the same pomp and circumstance that is attributed to it’s alma mater, the magazine and website are clean, aesthetically-striking and almost elitist in style (but in that this-just-may-be-too-cool-for-you way).
pretension aside, the content seems to keep up with the tome’s shiny exterior: fashion interviews with ellen von unworth, reviews on the newest warhol exhibit at the met, op-eds on the convergence of rap and fashion, film reviews, street style galleries, and an androgynous lifestyle section housing everything else (food, where to party in nyc, basement nightlife…the usual).
then of course there is the to-be-expected section…student interviews. but hold the phone, instead of spotlighting that kid from your 8th grade homeroom who just won his 4th consecutive science fair (tool), these students are making albums, showing at galleries and producing noteworthy films. not bad for college seniors.
so while i go wash off the stench of being less accomplished than a twenty-year old, you should go enjoy out of order. it’s refreshing, engaging, and the perfect amalgam of cultural fodder to keep you procrastinating all week long.